Marketing Strategy

Clear Marketing Direction for Impact Focused Micro Businesses

Get practical, unbiased marketing guidance that respects your limited time and resources. This strategic service helps community focused business owners clarify their unique value, identify their ideal clients, and select the most effective marketing channels.

Designed specifically for service based businesses with 1-20 team members who want to amplify their community impact without the complexity of traditional agency relationships.

This approach gives you complete objectivity, practical wisdom, and immediate clarity - helping you reach more of the people you're meant to serve without the complexity of traditional agency relationships.

“I’ve talked to a lot of marketing people, to a man each one disagreed with all of the others and gave conflicting advice about what I should be doing. But they each had a product (website, advertising spend, SEO black magic) that would solve my issue! None of them worked. Aaron helped me understand the core of my business offering, and gave me excellent no-nonsense strategic marketing advice without any hidden agenda of a (marketing) product to sell. Id highly recommend Aaron to anyone looking for clarity and understanding about marketing strategy.”
— Adam, Cleversure

  • Pre-Meeting Discovery

    Complete a focused online questionnaire covering your business goals, current marketing activities, ideal clients, and available resources.

    Strategy Session

    • Unique Positioning: Uncover what truly makes your business different and develop clear, compelling messaging

    • Ideal Client & Channel Selection: Define your 2-3 ideal client types and select the marketing channels with highest potential return

    • Resource Planning & Quick Wins: Assess your realistic capacity and identify immediate opportunities for impact

    Optional Follow-Up

    60-day progress review to assess early results and refine your approach based on implementation experience.

    • Strategic Marketing Roadmap

    • 60-Day Action Plan

    • Optional accountability follow up

  • Education-First Approach: No hidden agendas or upselling - just transparent strategy focused on what works for micro service businesses

    Time-Efficient Process: Complete strategic clarity in minimal time, with plans designed for busy business owners

    Community Impact Focus: Marketing guidance specifically for businesses that are here to make an impact with the communities they serve

    Practical Implementation: Every recommendation designed for real-world application with limited resources

    • Service Investment: $2,000 (one-time fee)

    • Optional Follow-Up: $500 (strategy review session)

    • Your Time Commitment: Under 3 hours total

    • Delivery: Complete roadmap within 10 business days